Metro AG – a globally recognized German corporation – is located in Düsseldorf. It runs business affiliations in only ‘cash and carry’ stores under the name, Metro. Until 2020, it was also operational in the general retail industry. It was then sold to an investor group. In contrast with most retailers around the world, Metro doesn’t provide memberships to the customers. As per the updated stats of 2020, the company operates in 24 countries of Asia and Europe with 680 stores in function. In 1964, the organization was founded by Wilhelm Schmidt-Ruthenbeck and Ernst Schmidt. In 2010, it was recognized as the 4th largest global retailer after Walmart, Carrefour, and Tesco in terms of revenue generation. In 2017, the recent manifestation of it was initiated as a twisted version of Metro AG. It remained a consumer electronics retailer and hence named itself ‘Ceconomy’.
In November 1963, the first wholesale Metro hypermarket was established in Essen. In 1964, a year after the opening of the first store, the 2nd store was proposed in Mülheim an der Ruhr (The City of Rivers, Germany). The 3rd branch was opened in West Berlin in 1966. In the next year, through a collaboration with the Dutch business firm SHV Holdings, a wholesale hypermarket set off in The Hague, Netherlands under the name Makro. In 1980, Metro Cash & Carry gained over 24.9 % of Kaufhof – a German Department Store Chain. Metro AG was formed in 1996 by the merging of Metro Cash & Carry and the other two AGs. In July 2006, the company bought 85 former German stores of Wal-Mart, which became fully integrated into the Real sales brand. Makro-Habib in Pakistan converted to Metro-Habib in October 2012.
Metro Cash & Carry, a leading Pakistani supermarket chain, has expanded its presence in the country with the acquisition of 10 stores around the country. The company has a presence in all major cities and towns in the country. The hypermarket has now entered the Lahore and Karachi markets. It stocks a wide variety of groceries, household items, and apparel. In addition to general merchandise, the company offers a wide range of food products, including fresh produce, dairy, meat, and bakery items. The chain is a popular destination for tourists and locals alike, with a large selection of high-quality products and competitive prices.
The firm generally operates wholesale hypermarkets under the name Metro in Europe, India, Kazakhstan, and Pakistan. In Belgium, Netherlands, Poland, Portugal, Spain, and the Czech Republic, it works stores under the name Matro.Metro Lahore Stores
Airport Store: Address: Main Air Port Road, DHA, Near Divine Garden Scheme, Lahore, 54792
Model Town Store: Address: G-Block, Link Road, Model Town, Lahore, 54700
Thokar Store: Address: Thokar Store 2km Thokar Niaz Baig, Multan Road, Lahore, 53700
Safari Store: Address: NA-Class 190-219, OKEWARI Near Safari Park, University Road, Gulshan Iqbal, Karachi, 73500
S.I.T.E. Store: Address: D-22, Manghopir Road, S.I.T.E, Karachi, 75700
Stargate Store: Address: Stargate Store Near Star Gate, Shahra-e-Faisal, Karachi, 75200
Islamabad Store: Address: Plot 1-A, I-11/4 adjacent Railway Carriage Factory, Islamabad, 44000
Multan Store: Address: Main Bosan Road, at Masood METRO Mall, Opposite BZU, Multan Pakistan, 60000
Faisalabad Store: Address: Faisalabad Store Main Sargodha Road, Adjacent FDA City, Faisalabad, 38000
Metro is the official retail partner of WBM Care. With more than 10 stores nationwide, Metro is the go-to destination for all your shopping needs. You can find natural personal care products by WBM Care at all Metro Cash & Carry stores. This store carries a wide selection of WBM care products, including shampoos, conditioners, body washes, and soaps. The goal is to keep the promise of quality intact on both the retailer and brand end. The brand itself is globally known for providing premium quality personal care products. It provides a natural personal care product range holding a long list of notable certifications. Metro collaborates with WBM Care Brand intending to help customers find the best products for their needs and to promote healthy and disease-free skin.
In conclusion, both the entities, Retailer and WBM Care, aim to provide the best possible products to the consumers. The Metro Cash & Carry collaboration with the WBM Care brand is a great opportunity to reach out to more consumers and provide them with quality products. This retail partnership will help improve the overall customer experience and increase brand awareness. Additionally, it is a chance for the retailer and WBM Care to showcase their commitment to perfection as they always claim. WBM Care works on two basic principles ‘Care From Nature’ and ‘Quality Is Our Passion With A 100 % Money-Back Guarantee’. The former slogan authenticates the natural manufacturing of WBM Care products. The latter one explains the brand’s commitment to providing quality products and services backed up by a 100% money-back guarantee if a consumer is not satisfied. This collaboration has been well-received by customers and has increased the sales at both brands.